When it comes to contouring, the ideal contour shade really matters. There is no point trying to chisel out perfect cheek bones with a terracotta-orange powder that adds colour as opposed to shadows. I have scoured the likes of the internet and what feels like every beauty counter with the intention of finding the perfect contour shade for pale skin. Finally, I found one that works perfectly for my fair skin and has little attention in the blogging world. The MACBaby Don't Go Pro Longwear Blush (£20.50) is a cool toned brown that is subtle on the skin but applies seamlessly, ensuring perfect and easy application. This cool beige shade can be applied to the hollows of the cheeks and subtly under the jawline to emphasise the contours of ones face adding depth, definition and desirable cheekbones. The formula of this powder blush is very sheer so will only create an effect on paler skin tones as I feel it will be appear much more ashy and grey on anyone deeper. The sheerness of the powder also prevents the likelihood of going overboard as the powder can be gradually built up to the desired colour, adding to the simplistic application of the product. If you would like to see photos of this blush in action, check out a recent MOTD of mine here.